Build organization of sustained

Why organizations get stuck and how to unstick them

UN STUCKI FYED

Available on

UNSTUCKIFYED

About the Book

The reality in most organizations: teams are exhausted to the point of burnout, the same problems keep resurfacing, and the inability to make and follow through on decisions has become normalized. All while the pressure to deliver keeps rising. Results remain anemic.

This is Stuckifyed.

In Unstuckifyed, Dr. Dani Chesson explains why organizations are Stuckifyed, how to break the patterns that keep them stuck, and how to build sustained momentum that drives business results. Based on 12 years of research and work with organizations, this book is a practical guide for leaders who are ready to make better possible.

Praise for Unstuckifyed

This book is a must read for every leader who wants to unlock the potential of their business. Dr. Dani's research is based on the realities of business because she has lived them. Working with her transformed my business from the brink of bankruptcy to an award-winning, $35M business.

Chris Taylor | Managing Director at Apricus Australia & Reclaim Energy
Unstuckifyed is the practical, courageous, and deeply human guide everyone needs as we move into the Age of AI. Dani brings rare insight that can only be gained through a combination of lived leadership experience and over a decade of organizational research and shares them in a pragmatic way to help organizations move beyond the inertia. I was honored to contribute the foreword, and I am even more honored to stand behind a work that will help so many individuals, teams, and organizations get unstuck and move forward with greater clarity, courage, and purpose.

Ralph H. Groce III CIO | Entrepreneur | Angel Investor
Author of We Have Nothing to Lose
A logical and practical recipe for working through the things that are stopping organisations from achieving their goals… and an engaging read!
Kevin Murphy | former Director Datacom
Most leaders I meet believe they’re stuck because of forces outside their control. The truth this book reveals is that we build the trap ourselves, and we keep choosing it because frantic busyness feels safer than honest progress. Chesson doesn’t let you off the hook, and that’s exactly why it works. Required reading for any leader who’s mistaken being busy for making progress.

Dave Howden | CEO, SupaHuman
Unstuckifyed is an absolutely brilliant read that goes far beyond traditional leadership strategy. Dr. Chesson masterfully explores how our emotional brains influence logical thinking, shaping the way we communicate, make decisions, and lead within organizations. What makes this book stand out is its ability to connect neuroscience and leadership in a way that feels practical, relatable, and immediately actionable. A must-read for strategic leaders ready to move their teams, and their organizations, forward.
Amy Hillis, CPACO | Co-Founder, Social Pet Hotel and Daycare
Unstuckifyed is a rare combination of behavioral science rigor and genuine human insight that showcases why the standard business playbook keeps failing. At a time when people and companies are more stuck than ever, Dr. Dani Chesson has done the hard work of turning the science into something leaders can use to get unstuck and thrive.

Melina Palmer | CEO The Brainy Business, host of The Brainy Business podcast, and author of
What Your Employees Need and Can't Tell You
Dr Dani Chesson's Unstuckifed sheds light on the pain points every organisation is grappling with but struggling to name. It demystifies, in practical, repeatable steps, how to overcome challenges and drive measurable business results. The risk of AI amplifying these pain points makes Unstuckifyed an urgent and timely read for future-focused leaders.
Craig Steel | CEO Vantaset
I spend my time arguing that the best ideas sound stupid at first. Dani's whole book is a working example. "Just start before you're ready" sounds like a fortune cookie until she shows you the science behind why it's the smartest thing a scared leader can do. Funny, honest, and genuinely useful, which is a combination I did not expect from a book with this many footnotes.
David Carson | Host of Dumbify
Unstuckifyed is a concept that resonates deeply. Too often, we approach organizational challenges like someone trapped in quicksand; the deeper we sink, the harder we hold on to the same familiar methods. That’s the cycle Dr. Dani Chesson exposes and dismantles in this powerful book. Drawing on research and real-world experience, Dr. Chesson explains the personal and professional costs of staying stuck. Most importantly, she shows a roadmap for meaningful change. As Dr. Chesson writes, “Once you know your Stuck Point, you know where to start.” Simply brilliant!
Dr Mitchell Kusy | Corporate Psychologist, Professor, Fulbright Scholar
In an age of information overload, this is a book worth reading. Dani’s storytelling makes complex behavioural science, and organisational principles feel simple, practical, and immediately relevant. Unstuckified offers compelling Moves to help leaders navigate and setup for the the AI Age. Thank you, Dani, for the reminder to solve the right problems, set a courageous vision, and build momentum, rather than chase the perfect plan.
Sebastien Berlioz | Vice-President APAC, Orgvue
MSc Organisational Psychology
Unstuckifyed names something many of us have felt but struggled to describe: being incredibly busy while somehow making very little meaningful progress. If you've ever sat through a meeting wondering why smart people are working so hard without getting where they want to go. If you’ve ever wondered why the urgent demands just keep coming, and yet the outcomes never seem to materialize. If you're looking for practical ways to break the cycle, then this book is for you. Kim Curly | Head of Change Management, NTT DATA
Having led transformation, innovation and product development at organisations around the world, I know how rarely change actually sticks. And the cost. My research has deepened my conviction that today’s productivity crisis isn't a technology problem, it's a problem-solving one. Dr Dani has spent a decade proving exactly that. Unstuckifyed is the clearest, most honest guide I've read that explains why organisations stay stuck and what it genuinely takes to change that.
Holly Knill, Growth and Transformation executive | Researcher - AI and Business Performance | Former C-suite Foxtel, 2degrees, TVNZ
Dr Dani is a rare find. A people whisperer who deeply understands business, with a gift for cutting through the complexity and chaos of our times. Consider this book your personal guide to getting unstuck and gaining clarity, so you can focus on what matters most.
Sally Roberts | Leadership consultant
Dani has drawn from her personal and professional experience and wisdom to provide us with a valuable resource. In the world of individual, team, and organizational “stuckness”, this book offers valuable concepts, thought-provoking ideas, and case examples that are grounded in theory that is applicable to leaders at all levels. This is a practical guide to addressing many of the challenges we face today.
John Bennett | President, Fielding Graduate University

Grab a Bundle

5 Book Bundle

Five hardcover copies of Unstuckifyed, plus the tools to put it to work with a group. $275

Includes:

Five hardcover copies of Unstuckifyed
The Unstuckifyed Book Club Guide, with discussion questions and session prompts
Access to the Unstuckifyed private podcast, launching September 2026

Ideal for a leadership team, a book club, or a group that wants to read and discuss it together.

Buy

10 Book Bundle

Ten hardcover copies of Unstuckifyed, the discussion tools, and seats at the online Intensive.

Includes:

Ten hardcover copies of Unstuckifyed
The Unstuckifyed Book Club Guide, with discussion
Access to the Unstuckifyed private podcast, launching September 2026
Ten tickets to the Unstuckifyed Online Intensive, running October 2026

Built for a team that wants to move from reading the book to applying it.

Buy

50 Book Bundle

Fifty hardcover copies of Unstuckifyed, the full set of resources, and time with Dr Dani.

Includes:

Fifty hardcover copies of Unstuckifyed
The Unstuckifyed Book Club Guide
Access to the Unstuckifyed private podcast, launching September 2026
Twenty five tickets to the Unstuckifyed Online Intensive, running October 2026
Three hours of private coaching with Dr Dani

For organizations wanting to scale Unstuckifyed with direct support.

Buy

Join Dani's Email List